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Why Bother With a Blog?

You hear it from all sides: You need a blog. But why? You’re not going to make any money off of it and it’s not an effective sales tool. Advertising, promos for products and services and high-end sales tools—that’s where the money’s at. But you’re wrong. Sure,...

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Planning for Your Best Year EVER

Join us this Wednesday as I join Ellen Finkelstein of www.changetheworldmarketing.com as a panelist on her STAR POWER HALF HOUR! I will be sharing 5 Easy Techniques to Plan Your Best Year EVER! We've created an action guide that will step you through creating your...

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14 New Easy-To-Implement Strategies Help C-Suite Execs

14 New Easy-To-Implement Strategies Help C-Suite Execs Slash Employee Turnover, Marketing, Healthcare Costs By 10% Or More C-Suite execs face a growing firestorm of profit-killers: Sky-high healthcare and marketing costs, constantly shaky and shifting technology...

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4 Top Website Content Tips

We all work really hard to make sure that our website serves it's purpose.  The content we put on our website is crucial to our success. Spotlight on Your Business is focused on making sure that our followers have the best tools and resources available to them.  Since...

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Daily Events Provide Valuable Content that Connects

You have a website....what about your "About Page"? Simpy living everyday life gives you stories to tell...stories of inspiration, stories of failure, of hope and joy. The "About" page is just one of many great places in your content marketing for you to become...

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14 Decisions to Make Regarding your Brand

Just how important is branding, you ask? "Branding is marketing and networking. It’s netmarking.”  ― Jarod Hintz Your brand is the image that people observe, develop, and relate to. It connects you to your customers and prospects. The branding process, including the...

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10 Business Startup Checklist Tips for Financial Success

Before you start a business, it’s important to start off on the right financial path. This process can take a little time; however careful planning and implementation can save mistakes and time down the road. Here are some guidelines we put together to help you get...

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10 Tip Checklist for Customizing Your WordPress Site

Our goal here at Spotlight on Your Business is to help YOU as a business owner and Author make sure you are optimizing all the key areas that will help your business succeed. Day 1 of our Checklist Series: Installing WordPress to get your website created certainly...

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